How parameters are applied

ZipQuantum replaces {name}, {{name}}, or :name placeholders with URL-encoded values. Parameters not consumed by placeholders are merged into the destination query string. Existing query values are preserved unless the configured parameter uses the same key, and URL fragments remain at the end.

Availability

Campaign parameters are subject to the active plan. The API may omit them when the account lacks the capability.

Safety

Use parameters for campaign or routing context, not secrets or private user data. Validate every value again inside the destination application.